1. Domain Age: Many SEOs believe that Google inherently “trusts” older domains. “You can buy everything in web, but can not only buy history on your domain!”
2. Keyword Appears in Top Level Domain: Having a keyword in your domain name give you the SEO boost that it used to.
3. Meta tag –
4. Unique Content – CONTENT IS KING – BILL GATES (1996). “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting”.
5. Content Recency ( fresh update) – the best is the news websites.
6. Usefull Content – verry hard to explain аnd survey which information is more Marginal utility. Like a glass water in the desert – Economists often consider imaginary people in imaginary situations to illustrate this point. One classic example is of the person in the desert who has been deprived of water and who, when offered a glass of water, knows how great its utility is. The second glass also gives him much satisfaction and so does the third, but surely there will come a point when his thirst, even in a desert, will be sated. If he is forced to consume more water his satisfaction will fall.
7. Page Loading Speed.
8. Inside linking – Using a linked table of contents or sitemap can help Google better understand your page’s content. It can also result in sitelinks. We call this On page SEO
9. Outbound Link Quality – We call that Off page SEO
10. Mobile Usability